Our Mission: Ross Kay HomeOwnership Advisors mission is to use our unique position to provide statistically relevant and prudent analysis of the Canadian HomeOwnership Market to assist both consumers and institutions with navigating the risks inherent when managing equity contained in residential real estate.
Insights and Intelligence that builds wealth and eliminates risk!
Our professional advisory format has been revised to focus on Canada's four prime provincial markets, where 85% of the nation's housing activity is centred and adequate data sets allow a high degree of accuracy where prudent forecasting can be sustainable even under declining trading activity rates. The prime municipal market in each prime provincial market being the Greater Montreal, Greater Toronto, Greater Calgary/Edmonton and Greater Vancouver are covered in depth to monitor trends that are provincially or nationally ongoing.
Professional Services are centred around identifying immediate, short and medium term risk to the market.
Consumer services are were brought under an Advisory format that focuses on the management of home equity. This North American first allows consumers to access the untapped 4.5 Trillion dollars in equity currently stored in owner occupied Canadian homes.
Consumer services are centred around home owners Lifetime of Ownership